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Election Websites

Election websites for Nuview school board 2026

A pair of companion campaign websites built for two 2026 Nuview Union School District school board candidates — distinct in voice and visual identity, but designed as a matched set for the same election.

Client
Aaron Gibson and Daisy Macias
Duration
One day
Live site
Visit
Election Websites

About the project

Aaron Gibson (Trustee Area 1) and Daisy Macias (Trustee Area 3) are running in the same 2026 Nuview Union School District election, and their websites were built as a paired case study in how two candidates can share a campaign's underlying structure while speaking to different strengths. Both sites follow the same skeleton — a hero introduction, a six-point platform section, and a trust-building close — but the execution diverges deliberately to match each candidate's background and tone.

Gibson's site is built on credibility: a deep navy palette, restrained iconography, and a single focused "Learn More" call-to-action reflect his 21 years in software leadership, while family photography and an endorsements section (local food bank work, a church ministry endorsement) keep the page personal rather than corporate. His six priorities — fiscal responsibility, educator support, transparent governance, student-first decisions, school safety, and community partnerships — read as a leader's checklist.

Macias's site is built on relationship: a warmer palette, a badge-style logo, and family photography set a more approachable register that matches her background as a Licensed Clinical Social Worker and mother of two in the district. Her tagline, "Listening. Advocating. Serving Our Schools," and a section detailing her existing committee work (DELAC, ELAC, LCAP, Student Site Council) frame board service as something she's already doing informally — the site earns trust through demonstrated involvement rather than credentials alone. Her six priorities — parent partnership, school safety, student wellness, transparency, educator support, and equitable meal access — center the day-to-day experience of families in the district.

Placed side by side, the two sites demonstrate the same design discipline (clear platform structure, uncluttered navigation, a consistent trust-building arc) applied to two very different candidate identities — one leading with expertise, the other with lived experience — while reinforcing that both are running toward the same goal for the same schools.

Solutions

  • 1 https://daisy4nuview.org/
  • 2 https://aaron4nuview.org/

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